Transformers, The toylines

    The transformer toylines are the pillar for everything in this franchise. Its the main product the movies and series aim to advertise. I know I am deviating from the flow of my previous posts but this may help you understand why the movies are like they are. 

    Lets go to the beginning..., The transformers toyline was released in 1984, along with comic books and a Tv series. These toys were brought over from Japan due to a collaboration between Hasbro and Takara Tomy. Here, they aimed to sell as many toys as possible, for example: inconsistent character designs. This went too far in 1986 when Transformers, The movie was released in theaters. In this film, every character that was introduced in the two prior years were killer off to make room for new characters. This may have been fine if they hadn't decided to kill Optimus Prime. The death of their favorite honorable and noble hero traumatized all of the kids that actively loved the franchise, so much so that back then Hasbro was flooded with letters from angry moms and sad kids; not to mention the still present trauma in the fanbase to this day. There were attempts of reviving Optimus prime but they utterly failed. The transformers franchise was slowly declining over the years until the 90's, when Beast wars was released. 

This is important to know to understand the true intentions of  Hasbro and Takara, money. This doesn't make them necessarily bad since every company needs money to survive, but it shows us that there is a lack of passion of this beloved franchise in the company. Over the years, actual fans of  The transformers have joined Hasbro and have made an impact on the overall franchise. For example: The War for Cybertron trilogy's toyline is now regarded as the best toyline Hasbro has produced, but its animated series left a lot to be desired.

Overall, you can see a trend where the film interpretations of a movie is considered by fans as bad, but the toylines are great. Right now, we are awaiting the next live action movie (Rise of the Beasts) but with Wheeljack's design and the movie intended as a prequel to the bay verse, little hope is left.


Here is all we know of Rise of the beasts:
https://tfwiki.net/wiki/Transformers:_Rise_of_the_Beasts_(film) 







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